In order to control the cost of financing, to guard against operational risks, entrepreneurs in the beginning of financing decision, enterprise according to the real need of funds, the actual conditions, financing difficulty and the cost of financing situation, determine the reasonable financing scale. Estimates the scale of financing mainly includes the following steps:

　　1, the prospects for sales forecast

　　The sales forecast, is the entrepreneur in fully consider various factors, combined with the actual situation of the enterprise, to estimate the amount of sales and specific time in the future behavior through certain methods. Generally speaking, the entrepreneur needs to consider factors in the external environment, economy, demand trend of competition, government, consumer groups and the internal environment of the marketing strategy, sales policy, sales personnel, production status, and choose proper method to predict.

　　2, money demand forecast

　　The venture financing process is essentially a process of resource allocation, which is embodied in the form of matching supply and demand of funds. Entrepreneurs in order to predict the amount of capital required to build and maintain the normal production and operation of enterprises is the precondition for raising funds reasonable, generally includes the fund demand forecasting, long term capital demand forecasting and short-term money demand forecast three aspects.

　　3, the financing scale prediction

　　Enterprise capital demand and internal accumulation difference constitutes the total size of the financing. The projected financial statements, the enterprise can further determine the internal financing and external financing scale.

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